Terms of Use
Last updated 14 October 2026
Plain terms for using this site and working with us. By using the site or paying for a service, you agree to them.
Who we are
This site is run by The Human Algorithm by Madhur Tyagi, a small business in India run by Madhur Tyagi. Contact: madhurmarketing.ai@gmail.com.
What this site is
The site describes our services and shares general information, case studies, sample audits and free tools such as the Growth Leak Check. It is not legal, tax or financial advice. Use it as a starting point and decide for your own business.
Services and written scope
Every paid service runs on the scope, price and timeline we agree in writing before work starts. A WhatsApp message or email counts as writing. If anything on this site differs from what we agreed in writing, the written agreement applies.
Prices are in Indian rupees unless we agree otherwise. Prices are final. We are not registered for GST at present.
Payment
Payment terms are stated with each offer. For example, First Fix is 50% to start and 50% on handover, and Growth Partner is paid monthly in advance. Work starts when the first payment arrives. Payments made through Razorpay, Topmate or another payment provider also follow that provider’s terms.
Refunds and cancellations follow our Refund and Cancellation Policy.
Timelines
Timelines, such as 7 working days for First Fix or a written plan within 24 hours of an audit call, start once we have the access, content and answers the work needs. If something outside our control slows the work, such as a platform review or a delay in access, we tell you and agree a new date.
When something does not work as agreed
Where an offer says we fix it free if it does not work as agreed, it means this: if what we built does not do what the written scope describes, we fix it at no extra cost. It does not cover later changes by you or others, new requests outside the scope, or changes made by third party tools and platforms.
Monthly work (Growth Partner)
Month to month, paid in advance. Either side can stop with 30 days notice in writing. Ad spend is paid by you directly to Meta, Google or other platforms and is yours. We are not responsible for platform decisions such as ad rejections, account limits or policy changes, though we help you respond to them.
Results
Marketing results depend on many things we do not control: your product, price, market, budget, competition, season, platform changes and what happens after a lead reaches you. We do our work with care and skill, but we do not promise any specific result, revenue, return on ad spend or cost per lead. Past results are not a promise of future results. More in the Disclaimer.
Your part
- Give us accurate information and the access the work needs.
- Only ask us to promote products and services that are lawful, and follow the rules of the platforms we use for you.
- Make sure you have the rights to any content, logos or data you give us, and that your customers have agreed to be contacted where the law requires (for example, WhatsApp opt in).
Who owns what
The content of this site belongs to us. You may share links to it, but not copy it as your own.
Once you have paid in full, you own the deliverables made specifically for you, such as your ad creatives, copy and the flows built in your accounts. We keep our general know how, methods, templates and tools, and may reuse them for other clients without your confidential data.
We name you or show your results publicly only with your permission.
Confidentiality
We keep your business information private and use it only to do your work, unless you agree otherwise or the law requires us to share it. How we handle personal data is in the Privacy Policy.
Third party tools and links
We often build on third party tools such as Meta, Google, WhatsApp, Zapier and ManyChat. Their terms, fees, outages and changes are outside our control. Links to other sites are for your convenience; we are not responsible for their content.
Limits of liability
To the extent the law allows: our total liability for any claim about a service is limited to the amount you paid us for that service in the 3 months before the claim; and we are not liable for indirect losses such as lost profits, lost revenue, lost data or ad spend. Nothing here limits liability that the law does not allow us to limit.
Law and disputes
These terms are governed by the laws of India. If a problem comes up, write to us first and we will try to sort it out together. If we cannot, the courts at New Delhi, India have jurisdiction.
Changes
We may update these terms. The date at the top shows the latest version. Work already agreed in writing stays on the terms agreed at the time.